Who we are?

XOR Labs is a performance marketing agency that works across the funnel to maximize RoI on your digital initiatives. We help scale revenue by targeted media buying, creating digital experiences, and driving powerful insights from marketing data.

Headquartered in Mohali, we have served clients in three continents selling products all over the world using our digital advertising campaigns.

What separates us from others is our relentless focus on developing processes and improving them to create scalable marketing solutions.

Where We Stand Since Starting In 2014


industries served


in-house Operation


Ad Budget Managed

The leadership team

Nitan Jain CEO / Owner / Founder

A cinephile who loves marketing, analytics and finance as much as forrest gump loved running.

Siddharth Dwivedi CEO / Owner / Founder

I put the ing in “marketing”. Laugh at my own jokes. And then I read. Write. And then play. Well, that’s all you can do in 24 hours.

Shavi Pathania CEO / Owner / Founder

One line is enough: “Scuba diver in the oceans of maths, science nd technology”

Ashima Gupta Chief analytics consultant

My job is serious, but I am not! Most of my day is invested in helping companies outperform their competitors and rest in dance and eating food.

Manpreet Kaur Head Account Executive

Always trying to learn something new, loves watching documentaries, enjoys gardening and cooking. Life Mantra ~ Learn to unlearn.

Pankaj Kumar Design lead

Jack of all trades,Master of Design. In search of the meaning of life

Sukhreet Virdi Head of digital strategy

A cliché case of an engineer turned marketer. When not putting marketing pieces together, can be found indulging in books, travelling, cooking or taking up another DIY project.