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CREATIVE PORTFOLIO · Ad creatives

Origin

Researched and result-oriented

A selection of campaign thinking, visual systems and motion work created by XOR Labs for Origin.

CLIENTOrigin
01BRAND

Origin

02WORK

Ad creatives

03APPROACH

Built to earn attention and learn in market.

THE WORK

Creative designed as a system: recognisable enough to build memory, flexible enough to keep moving across formats.

Origin campaign creative 01, created by XOR Labs
SELECTED STILL · 01
Origin campaign creative 02, created by XOR Labs
SELECTED STILL · 02

MOTION

Made to stop thumbs.
Built to hold attention.

Motion-led ideas made for the pace, crop and behaviour of contemporary feeds.

FILM 01Origin
FILM 02Origin

Campaign system 01

05 PIECES
Origin campaign creative 10, created by XOR Labs
01
Origin campaign creative 11, created by XOR Labs
02
Origin campaign creative 12, created by XOR Labs
03
Origin campaign creative 13, created by XOR Labs
04
Origin campaign creative 14, created by XOR Labs
05

Campaign system 02

04 PIECES
Origin campaign creative 30, created by XOR Labs
01
Origin campaign creative 31, created by XOR Labs
02
Origin campaign creative 32, created by XOR Labs
03
Origin campaign creative 33, created by XOR Labs
04
NEXT PROJECT

Next Care

Luxury fragrances

See the work →
Next Care creative portfolio preview

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